Poynter reports that New York Times Social Media Editor Jennifer Preston’s job has ended. The article says that now Times staffers regularly use social media to publish real-time news and updates for breaking stories and live events.
Here’s what the former Editor had to say: “Social media can’t belong to one person; it needs to be part of everyone’s job. It has to be integrated into the existing editorial process and production process. I’m convinced that’s the only way we’re going to crack the engagement nut.”